May 4, 2024

USE OF AI IN POLITICAL CAMPAIGNS: GAP ASSESSMENT AND RECOMMENDATIONS

Daphne, Osuka, Ian

Political campaigns in Kenya, as in many parts of the world, are increasingly reliant on digital technologies, including artificial intelligence (AI), to engage voters, disseminate information and mobilize support. While AI offers opportunities to enhance campaign effectiveness and efficiency, its use raises critical ethical considerations. Therefore, the aim of this paper is to develop ethical guidelines for the responsible use of AI in political campaigns in Kenya. These guidelines seek to address the ethical challenges associated with AI deployment in the political sphere, ensuring fairness, transparency, and accountability.

The significance of this project lies in its potential to safeguard democratic values and uphold the integrity of electoral processes in Kenya. By establishing ethical guidelines, political actors, AI developers, and election authorities can mitigate the risks of algorithmic bias, manipulation, and privacy violations. Moreover, these guidelines can empower citizens to make informed decisions and participate meaningfully in the democratic process, fostering trust and confidence in Kenya's political system.

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Cite this work

@misc {

title={

USE OF AI IN POLITICAL CAMPAIGNS: GAP ASSESSMENT AND RECOMMENDATIONS

},

author={

Daphne, Osuka, Ian

},

date={

5/4/24

},

organization={Apart Research},

note={Research submission to the research sprint hosted by Apart.},

howpublished={https://apartresearch.com}

}

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This work was done during one weekend by research workshop participants and does not represent the work of Apart Research.
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