Skip to content
Sprint projectAug 26, 2024

BBC News Impersonator

Kyal Pindolia, Funmi “Finn” Okuleye · Team Finn & Kyal

Submitted to AI capabilities and risks demo-jam. Sprint projects are early-stage work by participants, not Apart Research publications.

This paper presents a demonstration that showcases the current capabilities of AI models to imitate genuine news outlets, using BBC News as an example. The demo allows users to generate a realistic-looking article, complete with a headline, image, and text, based on their chosen prompts. The purpose is to viscerally illustrate the potential risks associated with AI-generated misinformation, particularly how convincingly AI can mimic trusted news sources.

Reviews

Judging this Sprint?

Review this project

Your public critique appears on this page without your name. Reviews of strong projects are shared with funders, as you choose below.

Not shown on this page.

Shown on this page, without your name.

Only the Apart team reads this, and funders if you agree below.

Decline to score

Only when the quality of the writing makes the work impossible to follow. Say why in your private critique; nothing shows on this page.

Sharing your name *

When we share a strong project with funders, your name, scores and public critique go with it, confidentially; this choice is only about whether your name is public. If you think this project deserves funding, please also endorse it: that carries the most weight.

Share my private critique with funders *

  1. It’s plausible that a lot of content will be AI generated and that might be hard to discern. I am not quite sure what is most plausible attack vector here is…I think it would be fairly cheap to build fake news / conspiracy theory websites like Real Raw News (just for add revenue or as a psyop).

  2. Interesting project.My main gripe with it lies in the fact that AI misinformation, especially through fake-news website, does not seem like a major problem. The demo was hard to test as well. However, the execution is very good.

Cite this project

@misc{pindolia2024bbc,
  title = {{BBC News Impersonator}},
  author = {Kyal Pindolia and Funmi “Finn” Okuleye},
  year = {2024},
  month = aug,
  note = {Submitted to AI capabilities and risks demo-jam, an Apart Research Sprint},
  howpublished = {\url{https://apartresearch.com/sprints/projects/bbc-news-impersonator}},
  url = {https://apartresearch.com/sprints/projects/bbc-news-impersonator}
}

Build something like this at the next Sprint

AI Collusion Research Sprint · Oct 23 - 25, 2026